Our story
A familiar name. A new chapter.
Bradlees wasn’t just a store—it was your second home.
Since 1958, Bradlees has held a place in the everyday lives of generations across the Northeast. Families returned year after year, knowing Bradlees was a place they could always count on. What began as a neighborhood shopping destination grew into a multi-billion-dollar retail presence, all while preserving the welcoming feel of a store close to home. Even after its doors closed in 2001, the feeling Bradlees created never truly disappeared—it simply waited for its next chapter.
Today, Bradlees carries that legacy forward with a modern vision while preserving the familiarity and value that defined the original experience. Moving beyond traditional storefronts, Bradlees transforms retail into a live, interactive experience. Yet the focus remains the same—offering great products at prices people love.
“You’re going to like the way you save at Bradlees.
Through today’s digital media, the experience meets you wherever you are. With just a few clicks, you can step into the livestream and discover new finds, just like walking the aisles of Bradlees once again.
The foundation was built on trust. The future moves forward through innovation.
Bradlees marks the next chapter—for the families who remember and for those who will create new memories with us.
Bradlees. We’re back.